Boycott Targets Big Brands Over Diversity Policies

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article originally appearedhere
Consumers are being asked to participate in another economic blackout this week by grassroots group The People’s Union USA.
This boycott, titled “Economic Blackout 2.0,” comes after several others in recent months, including a single-day blackout on Feb. 28 and DEI-related ones targeting large retailers like Target, Walmart and Amazon.
“No shopping, no spending, no fueling the corporate machine that has been bleeding us dry,” the group’s leader John Schwarz said inan Instagram videoposted to his page @theonecalledjai on Thursday. “Tonight, when the clock hits midnight, hold the line, stand in truth and let them feel the silence of our wallets.”
Here’s what New Yorkers should know about the economic blackout.
The People’s Union USA is calling for consumers to not spend any money at big box stores from Friday, April 18 through Sunday, April 20. Schwarz specifically lists Walmart, Amazon, CVS and Starbucks as companies to avoid in an April 16Instagram video.
Schwarz says to find a small local independently-owned business “if you absolutely have to spend money,” in aApril 16 Instagram video.
While difficult to gauge, data from several firms suggested the Feb. 28 blackout had “some potential impact” on sales for large retailers including Target, Walmart and Amazon, according to aUSA TODAY report.
Yes, there are several boycotts planned in the coming months. According to apost on Schwarz’ Instagram page, here’s a list of upcoming boycotts:
Second economic blackout: April 18-20
General Mills: April 21-28
Amazon: May 6-12
Walmart: May 20-26
Target: June 3-9
McDonald’s: June 24-30
Independence Day boycott: July 4

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